Campaign Submissions & Guidelines
Non-profits (NGOs) or government entities, as well as corporations working together with these groups and/or their advertising/marketing/PR agency representatives may submit any pro-social campaign that is non-commercial, non-political and that does not advocate for any particular legislation.
Campaign submissions need to be able to demonstrate a smart strategy, top-notch creative work, and impressive results. The Advisory Committee reserves the right to not include any campaigns that do not meet these standards.
The campaigns submitted can include health, safety, education, the environment, community, and social justice issues.
Use of Media and Campaign Timing
Media campaigns submitted must have utilized one or a number of paid, donated or earned media vehicles, including social media, and have been active within the last five years.
The campaign description for the submission needs to be in English. Advertising or other creative materials may be submitted in other languages but will need to be accompanied with English subtitles or translations.
Click on http://www.weforum.org/content/submission-form for the submission form and information about uploading creative materials.
Campaigns are reviewed for inclusion on the site on a regular basis.
Questions about submissions and the project as a whole can be forwarded to George Perlov, Project Consultant, at firstname.lastname@example.org.