Switzerland, Austria and Germany have the most attractive environments for developing the travel and tourism industry, according to the third annual Travel & Tourism Competitiveness Report, published by the World Economic Forum. Among the top ten, France (4), Canada (5), Sweden (8) and Singapore (10) post improvements.

The rankings are based on the Travel & Tourism Competitiveness Index (TTCI), which measures the different regulatory and business-related issues that have been identified as levers for improving travel and tourism competitiveness in countries around the world.

This year’s report, published under the theme “Managing in a Time of Turbulence”, reflects the difficulties the industry currently faces, which must be overcome to ensure strong sectorial growth in the future.