- When passion and opportunity intersect, the creative has the most potential to develop products or services that will be disruptive and hence generate good returns and build successful organizations.
- Ideation is the start of creativity. Realization is the key to adding value.
- Inspiration and stimulation are critical to creative development. Hence external input via travel or networking becomes vital to ensure a healthy creative environment in company or nationally.
Hypothesis – merging creative and commercial economies – will result in new...