Agriculture, Food & Beverage

 

About the World Economic Forum Consumer Community
Global Agenda Council on the Future of Consumer Industries
Industry Initiatives/Projects
Additional initiatives of interest to the Consumer Community
Contact
Agriculture, Food & Beverage Partners

About the World Economic Forum Consumer Community

The Consumer Community of the World Economic Forum is comprised of a select group of Global Chairs, CEOs and Senior Executives that are actively involved in addressing global challenges facing the world. Through deep engagement across the Forum’s multi-stakeholder networks of business and government leaders, international organizations, civil society and experts, the Consumer Community brings visibility and insight to strategic decision-making on the most important industry and cross-industry challenges – challenges like food security, sustainable consumption, and health and wellness. This access, interaction and insight allows the Consumer Community to engage in corporate citizenship and lead positive change in support of the Forum’s mission to improve the state of the world.

Global Agenda Council on the Future of Consumer Industries

Following the positive feedback received during the Governors Meeting in Davos, the Global Agenda Council – which is focusing on “new models of consumption” enabled by digitization – has begun addressing the following questions with the hopes of uncovering new growth opportunities for the industry:

  1. Production, Distribution & Employment: How can new models of production and distribution preserve employment and generate demand?
  2. Future of Branding & Marketing: How can brands and marketing practices evolve, driven by changes in consumer identities?
  3. New Ownership Models: How can ownership, as well as sharing and leasing models offer a value proposition for both business and consumers?

Industry Initiatives/Projects

Consumer Industry initiatives provide opportunities for sustained interaction and impact through dedicated activities throughout the year. Senior, multistakeholder steering committees and working groups ensure the strategic direction and quality of the work. The current portfolio of Consumer-led and Consumer-related initiatives includes:

Digital Transformation of Industries

This initiative falls under the Global Challenge on the Future of the Internet, one of the ten global challenges identified by the World Economic Forum and its partners for 2015. The challenges and opportunities associated with Digital Transformation are truly cross-industry, multi-stakeholder, and global in nature - with potential variations across regions. Digital is transforming the business landscape: industry boundaries are blurring, giving place to new competitors, rules and ways of creating value. Are organizations prepared for the change? The initiative will analyse the implications of rapid Digital Transformation, on enterprise, industry and society.

New Vision for Agriculture

This initiative works to develop a shared agenda for action and foster multi-stakeholder collaboration to achieve sustainable agricultural growth through market-based solutions. The New Vision for Agriculture (NVA) has defined a vision that highlights agriculture’s potential as a positive driver of food security, environmental sustainability and economic opportunity worldwide. NVA engages over 350 organizations. At the regional and country level, it has catalysed multistakeholder partnerships in 16 countries in Africa, Asia and Latin America, including two regional partnerships called Grow Africa and Grow Asia. Together, these efforts have mobilized over US $10 billion in investment commitments, of which US$1.2 billion has been implemented, reaching over 3.6 million smallholder farmers.

Future of Healthy

The aim of the Future of Healthy initiative is to highlight the value of healthy populations and elevate the role of health in driving socio-economic growth. It brings together the public and private sectors, civil society and academia to shape the health agenda. The project is structured to provide a platform for critical dialogues among stakeholders to raise awareness on the multi-sector nature of health; shift the discourse of policy-makers towards health-conducive policies; and positively impact practices to create healthy populations.

Climate Change

The Global Project on Delivering Climate Solutions has invested in facilitating and mobilizing a set of public–private partnerships to drive concrete climate action. One such initiative is the New York Declaration on Forests, in which member companies of the Consumer Goods Forum, agricultural commodity producers, governments and NGOs aim to achieve deforestation-free supply chains by 2020 for four key commodities: palm oil, soy, paper and beef. Particular progress has been made on palm oil, with now over 90% of global palm oil supply chains covered by deforestation-free policies.

Circular Economy

The Circular Economy is a new economic model that replaces today’s “take-make-dispose” economy with one that is restorative by design and in which stocks and flows of resources are rebuilt as opposed to degraded/disposed. This results in lower and less volatile costs, and holds huge potential for innovation and job creation. The potential scale of the business opportunity is over $1 trillion.


Additional initiatives of interest to the Consumer Community

Contact

Lisa Sweet
Head of Agriculture, Food and Beverage
Email: lisa.sweet@weforum.org or consumers@weforum.org 

See also our Retail, Consumer Goods & Lifestyle partners and initiatives: http://www.weforum.org/industry-partners/groups/retail-consumer-goods-lifestyle


partners