BBA, Instituto Tecnológico Autónomo de México; MBA, Instituto Tecnológico y de Estudios Superiores de Monterrey and Univ. of Texas at Austin. Former: Chief of Protocol, Uruguay GATT Round; Director, Innovation and Quality, Nacional Financiera; Deputy Director-General, Strategic Planning, Ministry of the Interior. Since 2002, has served as: Commercial Counsellor for Germany, Central and Eastern Europe, BANCOMEXT; Regional Director, Europe, Middle East and Africa, ProMéxico; Mexican Ambassador to Germany. June 2013, appointed Chief Executive Officer, ProMéxico. Former Professor of Finance, Instituto Tecnológico Autónomo de México and Instituto Politécnico Nacional. Recipient, Commander's Cross of the Order of Merit of the Federal Republic of Germany (2004).