Diana Verde Nieto

Diana Verde Nieto
  • Founder and Chief Executive Officer
    Positiveluxury.com

Argentinean by birth and European in spirit, Diana is the founder and CEO of PositiveLuxury.com; a website that inspires people to make more responsible purchases without compromising their love for well-made, high-quality, stylish luxury goods. Previously, she founded Clownfish, a global sustainability communications consultancy. She took the company from a niche, London-based company to a global brand known for innovative thinking and creativity in the sustainability and communications fields. In 2008, Clownfish was acquired by Aegis Media, a global media company. Diana is a social entrepreneur, nominated by the World Economic Forum as a Young Global Leader in recognition of her professional accomplishments, commitment to society and potential to contribute t shaping the future of the world. Among other things, Diana has been trained by Al Gore at the Alliance of Climate Protection and serves as an adviser to many companies, governments and non-governmental organizations.