Behavioural Sciences

How to harness the power of belonging

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The Power of Us explores how shared identity can help us become better people. Image: UNSPLASH/Andrew Moca

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Behavioural Sciences

a picture of Jay Van Bavel and Dominic Packer's book 'The Power of Us: Harnessing Our Shared Identities to Improve Performance, Increase Cooperation, and Promote Social Harmony.' with a question
The book explores how a sense of shared identity can affect people's behavior and inspire personal and social change. Image: Wildfire
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