Data Policy

What is ‘dark data’ and how is it adding to all of our carbon footprints?

Currently, companies produce 1,300,000,000 gigabytes of dark data a day – that’s 3,023,255 flights from London to New York.

Currently, companies produce 1,300,000,000 gigabytes of dark data a day – that’s 3,023,255 flights from London to New York. Image: Unsplash/imgix

Tom Jackson
Professor, Loughborough University
Ian R. Hodgkinson
Professor of Strategy, Loughborough University
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The rapid growth of dark data raises significant questions about the efficiency of current digital practices.
The rapid growth of dark data raises significant questions about the efficiency of current digital practices. Image: Unsplash/Taylor Vick
What does your dark data add up to?
What does your dark data add up to? Image: Unsplash/Philip Myrtorp
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Related topics:
Data PolicyData ScienceClimate ChangeFuture of the Environment
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