Bruno Roche

Founder & Executive Director, Economics of Mutuality

Former Mars incorporated Chief Economist and Founder & Executive Director of the Economics of Mutuality.

The Economics of Mutuality is a management innovation based on 15 years of in-depth academic research and business practice. It was developed within Mars, incorporated in close partnership with a network of academic institutions (incl. Oxford Univ). It empowers business to adopt a responsible and more complete form of capitalism that is fairer and more efficient than the purely financial one.

At the heart of this breakthrough emerge a new purpose centric value creation model, a new reciprocal relationship between business, society, the environment and work, new modes of performance measurement and profit construction -- and a new central role for finance.

Since 2020, it is powered by EoM Foundation, a public interest foundation headquartered in Geneva (Switzerland) and EoM Solutions, a leading management consultancy -- working together in a unique synergy of cutting edge academic research and business practice.