Mission Possible Platform

The Mission Possible Platform is a coalition of public and private partners working on the industry transition to set heavy industry and mobility sectors on the pathway towards net-zero emissions by mid-century.

It focuses on developing partnerships to deliver key initiatives for enabling industries to achieve net-zero CO2 emissions.

Clean Skies for Tomorrow

With air travel predicted to double by 2035, the aviation sector could represent a significantly higher share of GHG emissions by 2050 compared to its 2-3% share today. The Clean Skies for Tomorrow Coalition provides a crucial mechanism for top executives and public leaders, across and beyond the aviation value-chain, to align on a transition to sustainable aviation fuels as part of a meaningful and proactive pathway for the industry to achieve carbon-neutral flying.

Stakeholders will work together to address the “chicken and egg” scenario whereby producers and consumers are both either unwilling or unable to carry the initial cost burden of investing in new technologies to reach a scale where they are competitive with existing fossil fuel-derived options.

For more information please contact Lauren Uppink, World Economic Forum, at lauren.uppink@weforum.org

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Clean Road Freight Coalition

Emissions from heavy road transport are set to grow from about 2.5 gigatons (Gt) to 4.6 Gt CO2e and the trucking industry could account for 10% of global GHG by mid-century. The Clean Road Freight Coalition provides a platform for multi-stakeholder collaboration on topics ranging from standard-setting to infrastructure development, to producing consistent policy asks, to developing fact-based technology roadmaps for the industry and precipitating company commitments towards net-zero and science-based targets.

For more information please contact Margi Van Gogh, Head of Supply Chain and Transport, at Margi.VanGogh@weforum.org

Getting to Zero Coalition

International shipping emits 2-3% of global GHG emissions, transporting close to 90% of global trade by volume. The Getting to Zero Coalition works towards ensuring the viability of zero-emission vessels (ZEVs) along deep-sea trade routes by 2030, as well as building the infrastructure for scalable zero-carbon energy sources across production, distribution, storage, and bunkering. The Coalition brings together stakeholders from across the maritime spectrum, the energy sector, and other related industries, as well as academics and policymakers, to create a shared industry roadmap.

For more information please contact Emma Skov Christiansen, Lead, Shipping Emissions and Ocean Agenda, at EmmaSkov.Christiansen@weforum.org

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Aluminium for Climate

A more circular scenario for aluminium requires reducing losses when products are first manufactured, and better separating and sorting end of life aluminium. This would have significant climate benefits: Globally, CO2emissions could be reduced by 300 metric tons (Mt) per year in 2050, and in Europe, by close to 30 Mt. The Aluminium for Climate initiative serves to increase stakeholder knowledge on the steps needed for the industry to reach net-zero emissions, create mechanisms for meeting demand of low carbon aluminium, and present common policy asks.

For more information please contact Renée Van Heusden, Lead, Aluminium and Steel at

Collaborative Innovation for Low-Carbon Emitting Technologies

Due to global population growth and expansion of the middle class, it is expected that demand for chemicals and materials will quadruple by 2050. At the same time, the achievement of the Paris agreement goals requires the chemical industry to significantly reduce their emissions: 45% reduction, compared to 2017, by 2050, despite a 40% increase in primary chemical output. The Collaborative Innovation for Low-Carbon Emitting Technologies initiative is accelerating the development and the upscaling of low-carbon emitting technologies for chemical production through the collaborative implementation of prioritized technologies while addressing technology, regulatory, funding, and market challenges.

For more information please contact Joanna Kolomanska, World Economic Forum, at joanna.kolomanska@weforum.org

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Clean Cement and Concrete Coalition

Concrete production accounts for about 8% of annual global CO2emissions, up to 95% of that stems from cement production. These emissions are difficult to cut: 60% is an unavoidable result of chemical processes, the remaining 40% arise from heat generation. The Clean Cement and Concrete Coalition focuses on areas that require cross-industry and multi-stakeholder collaboration, such as standard-setting and demand creation. It develops unified policy asks, an industry roadmap to net-zero CO2emissions and enlarging the circle of progressive companies committing to targets based on a net-zero vision.

Please contact Anthony Hobley, Executive Director, Mission Possible,

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Circular Cars Initiative

Cars are responsible for 90% of air pollution in cities and contain, on average, 1.4 tons of material –little of which is recovered at the end-of-life. The Circular Cars initiative (CCI) is working towards transforming the industry through the lens of the circular economy and mobility as a service. This is delivered through three focus areas: Design for longevity through sharing and pooling concepts; improved materials management; and, advanced re-manufacturing.


For more information please contact Levi Tillemann, Project Lead, Circular Cars Initiative


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Net-Zero Steel Initiative

Global carbon emissions from iron and steel production are currently around 2.3Gt per annum - or about 7% of global energy system emissions. Business-as-usual scenarios suggest that this could rise to 3.3Gt per annum by 2050. Multiple technology pathways to decarbonize steel production are already being developed, but, in a highly competitive sector, market signals are lacking to unlock further investment.

The net-zero steel initiative will mobilise steel industry leaders who want to work together to shape the favourable policy, market and finance environment required to underpin the transition to zero carbon emissions in steel. It will focus in particular on presenting an ambitious, unified front when engaging policy-makers and stimulating demand for low-CO2 steel products.

For more information please contact Renée Van Heusden, Lead, Materials, Aluminium and Steel at Renee.Van.Heusden@weforum.org

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