Akatu Institute for Conscious Consumption

Akatu Institute for Conscious Consumption is a non-profit aiming to mobilize individuals to use the transformative power of their conscious consumption acts as an instrument to build the sustainability of life on the planet. The final goal is that consumers get to maximize the positive impacts of their daily consumption on society and the environment, and to minimize the negative ones, through educational processes and materials for teachers in schools, education of opinion leaders and community multipliers, and a strong communication effort in the media.