Alvaro Fernandez runs SharpBrains, an independent market research firm tracking how neuroscience and neurotechnology can improve health and performance across the lifespan. A frequent public speaker, he has been quoted by The New York Times, The Wall Street Journal, CNN, Reuters, and Associated Press. Alvaro is the Editor-in-chief of a recent report on Pervasive Neurotechnology, and co-authored “The SharpBrains Guide to Brain Fitness: How to Optimize Brain Health and Performance at Any Age,” translated into Spanish, Japanese, Polish. He holds an MBA and MA in Education from Stanford University and a BA in Economics from Universidad de Deusto, in his native Spain. Previously he worked in McKinsey & Company, Bertelsmann and Ashoka: Innovators for the Public.