Lewis Perkins serves as the President of the Cradle to Cradle Products Innovation Institute in San Francisco and Amsterdam. The Institute governs the Cradle to Cradle certification standard, guiding businesses to improve, innovate and optimize their products across five areas: material health, material reuse, renewable energy, water stewardship and social fairness. During his tenure with the organization, Perkins has developed the C2C Product Symposium, launched Fashion Positive in 2014, and guided institutional strategy and organizational growth. Prior to joining the Institute, Perkins was Director of Sustainable Strategies for The Mohawk Group, a leading carpet manufacturer and the commercial division of Mohawk Industries. A lifelong champion of sustainability professionally and personally, Perkins has served in strategic roles with such organizations as The Clean Air Campaign, 360i, US Web/CKS, and the Robert W. Woodruff Arts Cent er. His passion for nonprofit work has also put Perkins in an advisory or leadership role with EarthShare of Georgia, the Green Chamber of the South, and the Captain Planet Foundation. He has been a featured speaker on sustainability at the Forbes magazine Green Visionary Series, Sustainable Brands, LOHAS Forum, and the White House Council for Environmental Quality GreenGov Symposium. He has also served as a panelist at the Annual Grammy Awards Green Summit. Perkins holds a Master of Business Administration in marketing and strategy with a focus on social responsibility from Emory University’s Goizueta Business School, and a Bachelor of Arts from Washington & Lee University.