In an AI era, the real competitive advantage won’t come from generating more ideas, but picking the right idea to take forward. Leaders who foster cultures of creativity and curiosity will build teams better able to sharpen focus, challenge assumptions, and execute in the most effective and compelling ways. Liberty Science Center CEO Paul Hoffman, a noted expert on connecting the public to the sciences, shares how that major cultural institution makes complex ideas ideas clear and irresistible. The long-time science writer, puzzle maker, brainstorming expert and former head of the Encyclopaedia Britannica shares lessons from his eclectic background on how leaders can harness a team’s natural curiosity to drive fresh thinking and innovation.
This episode was recorded at the Urban Transformation Summit in San Francisco, October 2025
Arts and Culture
‘Sport is the great unifier’ Grenada’s first-ever Olympic medallist on the power of sport in life
