What is the value of human creativity in an age of AI? In her role as President, Arts, Culture & Heritage at CHANEL, Yana Peel thinks deeply about the value of the arts across society and what’s needed to amplify a range of voices. She talks to Gayle Markovitz, the Head of Written and Audio Content at the World Economic Forum about how technological shifts could boost the value of human creativity and why collaboration with artists has never been more essential. She also takes us through her unconventional background, one that includes economics study at the London School of Economics and a turn on the Goldman Sachs trading floor, and what she has learned from artists and business leaders about the critical role arts and culture play in attracting capital, driving social change and fueling innovation.

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