Katherine Docampo, Head of Impact Communications, firstname.lastname@example.org, +41 79 593 6211
Davos-Klosters, Switzerland, 25 May 2022 – The First Movers Coalition, a flagship public-private partnership to clean up the most carbon-intensive industry sectors, from heavy industry to long-distance transport, announced today a major expansion to more than 50 corporate members worth about $8.5 trillion and a total of nine leading governments, including the US, covering over 40% of global GDP.
US Special Presidential Envoy for Climate John Kerry made the announcement alongside Bill Gates, founder of Breakthrough Energy, at a press briefing hosted by the World Economic Forum.
Led by the World Economic Forum and the US Government, the First Movers Coalition targets sectors including aluminium, aviation, chemicals, concrete, shipping, steel, and trucking, which are responsible for 30% of global emissions – a proportion expected to rise to over 50% by mid-century without urgent progress on clean technology innovation.
For these sectors to decarbonize at the speed needed to keep the planet on a 1.5-degree pathway, they require low-carbon technologies that are not yet competitive with current carbon-intensive solutions but must reach commercial scale by 2030 to achieve net-zero emissions globally by 2050. To jump-start the market, the coalition’s members commit to purchasing – out of their total industrial materials and long-distance transport spending – a percentage from suppliers using near-zero or zero-carbon solutions, despite the premium cost. If enough global companies commit a certain percentage of their future purchasing to clean technologies in this decade, this will create a market tipping point that will accelerate their affordability and drive long-term, net-zero transformation across industrial value chains.
Today, the First Movers Coalition launched a major expansion across three dimensions:
1. New corporate members
Global technology giants Alphabet and Microsoft, along with AES, Aveva, Ball Corporation, BHP, Consolidated Contractors Company, Ecolab, Enel, EY, FedEx, Ford Motor Company, HeidelbergCement, Mitsui O.S.K. Lines, National Grid, Novelis, PwC, Schneider Electric, Swiss Re and Vestas are new members. With this expansion, coalition membership exceeds 50 companies, with a collective market value of about $8.5 trillion – or more than 10% of the Fortune Global 2000.
2. New government members
In addition to the US Government, the coalition welcomes India, Japan and Sweden to the Steering Board, as well as Denmark, Italy, Norway, Singapore and the United Kingdom as government partners. These government partners will invite companies from their countries to join the coalition and will pursue public policies to commercialize the green technologies corporate members commit to purchasing.
3. New sector commitments
The coalition is launching two new sectors: carbon dioxide removal and aluminium, which join the four existing sectoral pledges (aviation, shipping, steel and trucking) launched at COP26.
Carbon dioxide removal
Explainer: Harnessing value chains to reduce the green premium of innovative technologies
The majority of decarbonization required across the seven so-called “hard-to-abate sectors” (aluminium, aviation, chemicals, concrete, shipping, trucking and steel) – as well as the negative emissions needed for net-zero through carbon dioxide removal – cannot be achieved by the incremental efficiency gains offered by existing materials and technology solutions.
Today’s most commercially competitive clean energy technologies, such as renewable wind and solar energy, are decarbonizing the electric power system; but on their own they cannot clean up steelmaking, shipping, aviation and other hard-to-abate sectors. The necessary technological solutions – including green hydrogen produced using renewable energy, clean ammonia and near-zero carbon aviation fuels and technologies – are not yet commercially competitive. Yet, it is essential to bring them to market by 2030 to achieve global net-zero emissions by 2050.
The First Movers Coalition was inspired by the success of advance market commitments in driving innovation in other fields, from life-saving vaccines to commercial spaceflight. The coalition’s technical commitments were developed in close consultation with the sector Champions, the Design Committee and Expert Members, the Mission Possible Partnership, the Boston Consulting Group (First Movers Coalition Knowledge Partner), and Breakthrough Energy (First Movers Coalition Primary Implementation Partner).
Additional information on the First Movers Coalition can be found here.
List of First Movers Coalition members – New members are in bold
1. AES (CDR)
2. Agility (Shipping, Trucking)
3. Airbus (Aviation)
4. Alphabet (CDR)
5. Aker ASA (Shipping, Steel)
6. Amazon (Shipping)
7. Apple (Aviation)
8. AVEVA (Aviation)
9. Bain (Aviation)
10. Ball Corporation (Aluminium)
11. Bank of America (Aviation)
12. BHP (Shipping)
13. Boston Consulting Group (Aviation, CDR)
14. Boeing (Aviation)
15. Cemex (Trucking)
16. Consolidated Contractors Group S.A.L. (Steel)
17. Dalmia Cement (Trucking)
18. Deloitte (Aviation)
19. Delta Airlines (Aviation)
20. Deutsche Post DHL Group (Aviation)
21. Ecolab (Steel)
22. Enel (Steel)
23. Engie (Steel)
24. EY (Aviation)
25. FedEx (Aviation)
26. Ford Motor Company (Aluminium, Steel)
27. Fortescue Metals Group (Aviation, Shipping, Steel, Trucking)
28. HeidelbergCement (Trucking)
29. Holcim (Trucking)
30. Invenergy (Steel)
31. Johnson Controls (Steel)
32. A.P. Møller Maersk (Shipping)
33. Mahindra (Steel)
34. Microsoft (CDR)
35. Mitsui OSK (CDR)
36. National Grid (Trucking)
37. Nokia (Aviation)
38. Novelis (Aluminium)
39. Orsted (Steel)
40. PwC (Aviation)
41. ReNew Power (Steel)
42. Salesforce (Aviation, CDR)
43. Scania (Steel, Trucking)
44. Schneider Electric (Aviation, Shipping)
45. SSAB (Trucking)
46. Swiss Re (CDR)
47. Trafigura (Aluminium, Shipping)
48. Trane Technologies (Steel)
49. United Airlines (Aviation)
50. Vattenfall (Aviation, Steel, Trucking)
51. Vestas (Steel)
52. Volvo Group (Aluminium, Steel, Trucking)
53. Western Digital Corp (Shipping)
54. Yara International (Shipping)
55. ZF Friedrichshafen (Steel)
About the Annual Meeting 2022
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