Future of ‘Healthy’

Tiny hpsleq63x29yagxllfg2sblifigjst9nrfopugv3oqq

Healthy populations are the backbone of a sustainable economy – they are more productive and less expensive for both employers and healthcare systems. Reductions in illness and mortality are estimated to account for about 11% of economic growth in low-income and middle-income countries as measured in their national income accounts. However, very often health is still seen as a cost rather than an investment.


The project aims to highlight the value of healthy populations and their ability to boost socio-economic growth. Three specific objectives are to:

  • Articulate the systemic links between health and other sectors such as employment, education, GDP and competitiveness

  • Re-think the concept of return-on-investment in “healthy” for governments, businesses and society, and establish the investment case for healthy populations

  • Transform the investment models for the eco-system of healthy.