Unsuited to the new normal? Formal fashion hangs by a thread

Oct 19, 2020

fashion industry covid coronavirus supliers supply chain retail formal weddings parties events work working remote remotely wfh from home change dressed dress pjs informal suit tie suited booted shirt

The pandemic is devastating the formal fashion industry. Image: REUTERS/Hannah McKay

Silvia Aloisi

Jonathan Barrett

Writer, Reuters

Martinne Geller

Financial correspondent, Reuters

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fashion industry covid coronavirus supliers supply chain retail formal weddings parties events work working remote remotely wfh from home change dressed dress pjs informal suit tie suited booted shirt

People are swapping their formal attire for comfier options. Image: REUTERS/Carlo Allergi

fashion industry covid coronavirus supliers supply chain retail formal weddings parties events work working remote remotely wfh from home change dressed dress pjs informal suit tie suited booted shirt

The price of wool has fallen as a result of the lack of demand. Image: REUTERS/Flavio Lo Scalzo

fashion industry covid coronavirus supliers supply chain retail formal weddings parties events work working remote remotely wfh from home change dressed dress pjs informal suit tie suited booted shirt

Tailors on London's Savile Row say people fear using public transport to pick up the suits already ordered and made. Image: REUTERS/Hannah McKay

fashion industry covid coronavirus supliers supply chain retail formal weddings parties events work working remote remotely wfh from home change dressed dress pjs informal suit tie suited booted shirt

The drop in demand is having an effect throughout the supply chain. Image: REUTERS/Flavio Lo Scalzo

fashion industry covid coronavirus supliers supply chain retail formal weddings parties events work working remote remotely wfh from home change dressed dress pjs informal suit tie suited booted shirt

Fewer suits are being tailor made. Image: REUTERS/Hannah McKay

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COVID-19 Economic Progress Retail, Consumer Goods and Lifestyle

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