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The Future of Content: Southeast Asia

 
The Future of Content: Southeast Asia

Supported by a foundation of solid macroeconomic performance over the last decade, the media and entertainment industry in Southeast Asia (“SEA”) is well positioned for strong growth. Although penetration of traditional internet and subscription TV services in the region remains far below world averages, media consumption in SEA is supported by mobile phone penetration in excess of 100%. National governments in the region, moreover, are taking steps to foster greater access to broadband internet, further buoying the media and entertainment industries. Although the headwind of intellectual property concerns remains, content creation in Southeast Asia is flourishing as large corporations embrace a multi-platform world and as citizens consume social media in significant quantities.