Digital video in India, a case for more freedom or regulation?

Dec 16, 2020

A man in Bijnor, Uttar Pradesh, India, viewing his mobile phone.

As viewers in India migrate towards more direct-to-consumer video platforms, such as Netflix, media companies are increasing investment. Image: Unsplash

Ritwija Darbari

Community Specialist, Business Engagement, India and South Asia, World Economic Forum

Stefan Brambilla Hall

Project Lead, Media, Entertainment and Sport, World Economic Forum Geneva

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Foreign providers are increasing their footprint in India, such as Amazon, which announced it was doubling investment in its Prime Video in 2020. Image: Statista

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