Real Estate

How can companies turn their real estate into a competitive edge?

Fortune 50 companies alone occupy 2.6 billion square feet of real estate. Image: Unsplash/Patrick Tomasso

Daniele Chiarella

Senior Partner, McKinsey & Company

Federico Marafante

Partner, McKinsey & Company

Rob Palter

Senior Partner, McKinsey & Company

Share:

The Big Picture
Explore and monitor how Real Estate is affecting economies, industries and global issues
Crowdsource Innovation
Get involved with our crowdsourced digital platform to deliver impact at scale

Stay up to date:

Real Estate

To make the most of its real estate, IncepTech designed a software-engineering studio to help it attract top tech talent as well as client engagements.
To make the most of its real estate, IncepTech designed a software-engineering studio to help it attract top tech talent as well as client engagements. Image: McKinsey & Company

Dropbox became a “virtual first” company during the COVID-19-pandemic with a real estate solution by converting its offices into gathering spaces for collaborative work.
Dropbox became a “virtual first” company during the COVID-19-pandemic with a real estate solution by converting its offices into gathering spaces for collaborative work. Image: McKinsey & Company
Dropbox’s Dublin Studio café real estate
Dropbox’s Dublin Studio was purpose-built for collaborative work, and includes this café, where employees can make free espressos and cappuccinos, chat, and recharge. Image: McKinsey & Company

Gilead's well-being center real estate
Gilead needed a real estate strategy to increase connection and collaboration, speed up the transfer of technology, and attract the best scientists. Image: McKinsey & Company
Focusing Gilead’s real estate strategy on scientific efficiency rather than operational economics served the company well during the pandemic.
Focusing Gilead’s real estate strategy on scientific efficiency rather than operational economics served the company well during the pandemic. Image: McKinsey & Company

Discover

What is the World Economic Forum doing to support the Future of Real Estate?

Have you read?

Don't miss any update on this topic

Create a free account and access your personalized content collection with our latest publications and analyses.

License and Republishing

World Economic Forum articles may be republished in accordance with the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Public License, and in accordance with our Terms of Use.

The views expressed in this article are those of the author alone and not the World Economic Forum.

Related topics:

Real EstateFuture of WorkWorkforce and Employment

Share:

Global Agenda

The Agenda Weekly

A weekly update of the most important issues driving the global agenda

Subscribe today

You can unsubscribe at any time using the link in our emails. For more details, review our privacy policy.

Decarbonizing real estate: How to price the net zero transition to avoid a 'carbon bubble'

Kalin Bracken

November 28, 2022

About Us
Events
Media
Partners & Members
Language Editions

Privacy Policy & Terms of Service

© 2022 World Economic Forum