Businesses with a clear purpose do better while also protecting people and planet. Here's how

Nov 1, 2022

More than half of business leaders say that purpose – a clear sense of a company's direction – does not get adequate attention in their industry. Image: Photo by Alex Knight on Unsplash

John Mennel

Managing Director, Purpose, ESG & Sustainability Leader, Deloitte

Shira Beery

Senior Manager, Purpose, ESG & Sustainability, Deloitte

John Peto

Principal, Head of Consulting Sustainability, Deloitte

Our Impact

The Big Picture

Explore and monitor how Corporate Governance is affecting economies, industries and global issues

A hand holding a looking glass by a lake

Crowdsource Innovation

Get involved with our crowdsourced digital platform to deliver impact at scale

Stay up to date:

Corporate Governance

Listen to the article

Have you read?

Companies with strong purpose strategies see premium returns. Image: Deloitte

Most business leaders (82%) say that the primary focus of their company’s purpose strategy is to create business value. Image: Deloitte

Discover

How is the World Economic Forum helping companies track their positive contributions towards achieving the Sustainable Development Goals?

Don't miss any update on this topic

Create a free account and access your personalized content collection with our latest publications and analyses.

License and Republishing

World Economic Forum articles may be republished in accordance with the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Public License, and in accordance with our Terms of Use.

The views expressed in this article are those of the author alone and not the World Economic Forum.