Sustainable Finance and Investment

Gamification and nudges can make people more financially resilient. Here's how

Gamification and nudges can foster sustainable financial behaviors, enhance user experience, and motivate customer engagement and loyalty.

In financial services, gamification and nudges can motivate customer engagement and loyalty. Image: Unsplash/Pandhuya Niking

Lotte Schou-Zibell
Advisor, Office of the Director General, ADB South Asia Department
Swati Chowdhary
Director, FSP Advocacy, Network & Development, Women’s World Banking
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Sustainable Finance and InvestmentFinancial and Monetary SystemsBanking and Capital MarketsDevelopment Finance
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