Media, Entertainment and Sport

How can we build trustworthy media ecosystems in the age of AI and declining trust?

It’s clear that urgent action is needed to rebuild trust in the media ecosystem and tackle disinformation.

It’s clear that urgent action is needed to rebuild trust in the media ecosystem and tackle disinformation. Image: Unsplash/Roman Kraft

Minos Bantourakis
Head of Media, Entertainment and Sport Industry, World Economic Forum
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Graphs illustrating the main ways of obtaining news online. all markets.
Social media is where people go for their news. Image: Reuters Institute
Graphs illustrating the proportion that trusts news most of the time, selected countries.
Trust in news media is falling. Image: Reuters Institute
Graph illustrating the Edelman Trust Barometer. media ecosystem
Journalists are among the least trusted institutional leaders. Image: Edelman

Jeanne Bourgault, President and CEO of Internews

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Media, Entertainment and SportArtificial Intelligence
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