Why 2024 is the tipping point for investing in sustainable buildings
Look past the economy for a strong business case for sustainable buildings. Companies pay green rental premiums, but supply must continue to increase.
Guy Grainger is Global Head of Sustainability Services and ESG at NYSE-listed real estate services company JLL. He has overall responsibility for sustainability services, products and strategy, and for JLL’s corporate sustainability program.
Previously, Guy led the EMEA region since June 2016, also serving as a member of JLL’s Global Executive Board. Prior to that, he was CEO of the UK business between 2013 and 2016, having originally joined as a senior leader of the Churston Heard business acquired by JLL in 2008.
Outside of JLL, Guy is President of the British Property Federation. An alumnus of the London Business School Senior Executive Programme, he is also an established media commentator on sustainability, the built and natural environment, and amateur triathlete in his spare time.
Look past the economy for a strong business case for sustainable buildings. Companies pay green rental premiums, but supply must continue to increase.
In urban areas, buildings contribute 60% of overall carbon emissions. We must begin retrofitting our old buildings for net zero cities and reduced global temperatures.
Strong partnerships between city governments, real estate occupiers and investors are instrumental to driving the net-zero carbon agenda.