Accelerating reuse models to achieve a world free of plastic waste
By promoting reusable packaging, the World Economic Forum is helping reduce plastic waste.
dentsu is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centred approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
By promoting reusable packaging, the World Economic Forum is helping reduce plastic waste.
The Forum is working to eradicate all strands of systemic racism in the workplace against professionals with underrepresented racial and ethnic identities.
The marketing industry has been slow to decarbonize — until now. A new initiative in Japan is pushing for change through collaboration and competition.
By aligning today’s strategies with tomorrow’s AI and investing in tech-savvy creative talent, businesses can remain relevant in the next decade.
Marketing is uniquely placed to shape consumer behaviour on the demand side of business – which is why it should be a central part of companies' sustainability strategies.