Founded in 2003, Sincerity Group is a multinational enterprise specializing in motorcycles, automobiles and accessories through R&D, marketing, network channels, and brand construction. Its 11 subsidiaries are located in the West African countries of Togo, Ghana, Burkina Faso, Côte d'Ivoire and Mali, and in Brazil. It has two self-owned brands, APSONIC and REDFOX. Its business concept is "meet demand, create demand".