New models for the future of reusable consumption
Currently 50% of global plastic production is created for single use and only 14% of global plastic packaging is collected for recycling. There is an urgent need to abandon single-use items and move towards reusable models as an integral part of the reduce-reuse-recycle agenda.
‘Reuse’ is a production and consumption model in which consumer items are designed to be used several times, generating added value across the economy.
The World Economic Forum’s Platform for Shaping the Future of Consumption and Kearney have published the Future of Reusable Consumption Models report in which they analyze 3 scenarios showing how much plastic waste could be reduced from ocean and landfills if a reuse model is applied.
The report addresses some of the challenges the public sector has faced regarding reusable consumption, and aims to give a clear picture of an alternative plastic waste-reduction model.
The study is part of the World Economic Forum's Consumers Beyond Disposability initiative, which focuses on innovative reuse solutions, and has been working to test and scale such solutions.
Read the report here