Can social media be used to communicate your brand through employee voices?
Social media can impact how potential employees view your company. Image: UNSPLASH/Collins Lesulie
Lorena Blasco-ArcasAssociate Professor of Marketing, ESCP Business School, Madrid Campus
Almudena CañibanoAssociate Professor in Human Resource Management, ESCP Business School, Madrid Campus
Hsin-Hsuan (Meg) LeeAssociate Professor of Marketing, ESCP Business School, London Campus
Explore and monitor how Digital Communications is affecting economies, industries and global issues
Get involved with our crowdsourced digital platform to deliver impact at scale
Stay up to date:
Future of Work
Listen to the article
Don't miss any update on this topic
Create a free account and access your personalized content collection with our latest publications and analyses.
License and Republishing
The views expressed in this article are those of the author alone and not the World Economic Forum.
The Agenda Weekly
A weekly update of the most important issues driving the global agenda
More on Future of WorkSee all
May 31, 2023
Kate Whiting and Aarushi Singhania
May 17, 2023
May 11, 2023
Kate Whiting and Pooja Chhabria
May 4, 2023
May 3, 2023