Can social media be used to communicate your brand through employee voices?

Social media can impact how potential employees view your company. Image: UNSPLASH/Collins Lesulie
Lorena Blasco-Arcas
Associate Professor of Marketing, ESCP Business School, Madrid Campus
Almudena Cañibano
Associate Professor in Human Resource Management, ESCP Business School, Madrid Campus
Hsin-Hsuan (Meg) Lee
Associate Professor of Marketing, ESCP Business School, London Campus

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