Bruce Upbin is the Vice President Strategic Communications at Hyperloop One. He joined Hyperloop One after 20-plus years at Forbes, where he held various positions such as the Managing Editor of Forbes Media, Assistant Managing Editor of Forbes Magazine, Midwest Bureau Chief and Reporter.
Elon Musk has joked that experts call the Hyperloop either obvious - or impossible. We believe it is possible, but we face some difficult challenges unlike those faced by most tech startups.
We spend $2.5 trillion a year on infrastructure projects. But as big as that number seems, it’s not enough to keep pace with a growing world.
