4 ways the Middle East can catch up on climate action
Our region has huge sustainability challenges to overcome, not least the harsh desert climate and a low level of awareness about climate change.
Ibrahim Al-Zu’bi is the Chief Sustainability Officer at Majid Al Futtaim-Holding. In his current role, Ibrahim oversees the group-wide Sustainability strategy of Majid Al Futtaim and is in charge of raising the company’s Sustainability Profile in the Middle East and globally. One of Ibrahim’s top priorities is to develop and drive ‘Net positive’ sustainability strategy across the company’s different business units.
He is also the Author of How to ‘Net’ Positive, Ibrahim outlines how companies can embark on its Net Positive journey and provides a conceptual and practical blueprint to help companies start their Net Positive journey. Ibrahim serves as a Senior Associate at University of Cambridge Institute for Sustainability Leadership and the elected Chairman of the World Green Building Council (WGBC) Corporate Advisory Board
Ibrahim brings over twenty years of experience in Sustainability and Corporate Social Responsibility. He is currently a Board member of the Emirates Green Building Council, and UAE representative in the Global Alliance for Buildings and Construction – a COP21 initiative. Ibrahim is a member of World Economic Forum’s (WEF) Global Future Council on Net-Zero Transition and WEF’s Circular Economy Council. He is also the Vice Chair of the UN Global Compact UAE network and the UAE Council of Climate Change and Environment launched by HH Sheikh Mohammed Bin Rashid Al Maktoum - UAE’s Prime Minister. In addition, Ibrahim is a member of the Private Sector Advisory Council for Sustainable Development Goals (SDGs) and is a member of the Global Council for SDG13. Ibrahim also served as the Senior Advisor –Sustainability for the Dubai Land Department, Government of Dubai.
Selected as one of the Top 100 Thought Leaders in Europe and the Middle East by Center for Sustainability and Excellence in the US, he has taken sustainability and CSR initiatives to another level in the Middle East and internationally through awareness campaigns for environmental issues, climate change and education programmes, as well as private sector engagement. Ibrahim served as the West Asia Coordinator of the United Nations Environment Programme (UNEP) UNESCO Youth Xchange Project.
Our region has huge sustainability challenges to overcome, not least the harsh desert climate and a low level of awareness about climate change.
「Leave no one behind.(誰一人取り残さない。)」これは今年の世界水の日のテーマでした。国連の持続可能な開発目標(SDGs)の基本理念でもあるこの誓いは、包摂性のある世界をつくろうと力強く呼びかけるもので、現在水ストレスに直面している地域がその苦難から解放される未来を目指しています。
MENA is the most water-scarce region in the world, and the largest market for desalination - an expensive and energy-intensive process. Could grey water - the stuff left behind by our was...