Emerging Technologies
How to take a strategic approach to investing in metaverses
For companies to make the right investment decisions, they must understand the competing metaverses under development and how each aligns with their goals.
Michael G. Jacobides is the Sir Donald Gordon Professor of Entrepreneurship & Innovation and Professor of Strategy at London Business School and an Academic Advisor of the BCG Henderson Institute. He serves as lead advisor of Evolution Ltd and Chief Digital Economy Advisor of the Hellenic Competition Commission.
A member of the WEF Metaverse Governance Working Group and co-author of the WEF White Paper on Platforms and Ecosystems, he has worked as an advisor to Fortune 500 firms and innovative startups alike and has been involved with policy in the EU, the UK and the US. He is a contributor to media, such as Forbes, Fortune, FT, CNN, and BBC; a keynote speaker at global events; and the author of articles in top academic and practitioner journals.
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