Rolf Hoenger is the Area Head of Roche Pharma Latin America. Rolf has a long trajectory in the region, where he has held several positions, including General Manager for Roche Peru, Colombia and Ecuador, Commercial Development Director for Latin America, Marketing and Sales Manager for Central America and the Caribbean, and, most recently, General Manager of Roche Brazil. Rolf has a personal passion for putting people first and helping patients in Latin America access innovations in healthcare.
He started his career at Roche Group in 1993 as Market Manager of Central Asia, where he founded the company’s operations in these countries. Rolf holds a degree in Economics from the University of St. Gallen, Switzerland.