Aminata Kane Ndiaye is the Executive VP of Mobile Financial Services at Orange Middle East and Africa, overseeing mobile money, banking and fintech activities across 17 countries. From 2018 to 2022, she was the CEO of Orange Sierra Leone and the Chairwoman of the Board of Orange Mobile Finance Sierra Leone. Under her leadership, Orange Sierra Leone became the market leader, significantly improved its growth and profitability, and has established itself as a key player in innovation with the launches of mobile money microcredit, Orange energy and e-Education. Prior to this appointment, she was the Chief Marketing Officer for Orange Money in Senegal, a business that has grown exponentially and become profitable in the past two years. From 2009 to 2011, she was a strategy consultant with McKinsey & Company in France and Africa, designing strategies and operations for telecommunication and technology providers, banks, and consumer goods manufacturers in Europe and West Africa. She is a graduate from HEC Paris, earned her MBA from the MIT Sloan School of Management and is a MIT Legatum fellow. In 2017, she was named Young Leader of the French African Foundation, and in 2019 Young Global Leader by the World Economic Forum. In 2020, at 36, won the Africa CEO of the Year Award organized by the AfricaCom / AfricaTech Festival. She was in 2021 and 2022 selected as one of the 100 Women CEO in Africa, an initiative by Africa.com and Harvard University. She is a Senior Advisor to the Amadou Mahtar Mbow Association, a board member for several companies and an investor in African tech start ups.