Brice is a globally-minded marketing strategist, cultural storyteller, and international DJ with over 15 years of experience across the Americas, Africa, and Europe. His career spans Fortune 500 companies, top-tier agencies, and international start-ups, with a proven track record of driving growth through data-led strategy, brand storytelling, and integrated campaigns. His work has supported leading global brands including AB InBev, Walmart, and diverse clients across consumer goods, digital platforms, and experiential festivals.

Blending business acumen with artistic innovation, Brice is now known as MR. LOVING, a queer nomadic DJ pioneering Reconstructed Dance Music (RDM)—a high-energy, four-deck live mixing technique layering Nu/Disco, House, Funk, Tropical, and globally inspired beats into immersive sonic collages. Highlights of his debut year include 10 shows at Burning Man, energetic sets at AfrikaBurn, ADE, Sitges Pride in Spain, Wolfkop Weekender's HE. SHE. THEY. festival stage, IMS in Ibiza, the Cape Town Mardi Gras Pride Festival, and regular performances at LGBT+ venues across NYC and Fire Island. Following a standout Dutch festival debut at Tropikali and two historic AR-enhanced sets at Milkshake Festival, MR. LOVING continues to build on the momentum of an exhilarating inaugural year.

Grounded in a rich musical foundation from childhood, his artistry is shaped by nearly a decade spent studying cello, saxophone, and performing in symphonic choruses, and is enriched by his nomadic lifestyle, having lived in and collaborated with diverse business and creative communities in over 50+ countries. His dual career bridges of strategy and sound, offer a distinct lens on how multicultural engagement, emotional storytelling, and cultural expression can connect global audiences across disciplines.

Brice continues to push boundaries as both a strategist and a performer, championing inclusive storytelling, cross-cultural collaboration, and the transformative power of music to elevate people and dance music in an increasingly complex world.