Florian Hoffmann

Founder and Chief Executive Officer, The DO GmbH

Florian is founder and CEO of The DO and a thought leader for a new economy that is sustainable, innovative and equitable. The DO is home to lifelong learning institution The DO School, change advisory The DO Catalyst and the non-profit The DO Fellowships, which empower the best young impact entrepreneurs globally. Florian is also the author of Our New World - My Journey to People and Places that have already arrived in the Future, published by Murrmann in German and English in 2022. Previous to the DO, Florian co-founded and led organisations in philanthropy, media and the lifestyle industry in Asia, Europe and the US. He holds an MPhil in International Politics from St Antony´s College, Oxford University with distinction and regularly teaches and contributes to the debate on using entrepreneurship and innovation to create positive change in the world. Florian is a recipient of the German government award Land der Ideen and was named a Young Global Leader by the WEF in 2017. He lives in Berlin with his wife and daughter.

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