Bachelor's in Accounting, Universidad Autónoma de Baja California; MBA and 2013, Doctorate in Strategic Planning, CETYS Universidad, Baja California. Since 1996, with FEMSA, including: with Packaging Division, based in Mexico City and manufacturing plants in Baja California and in other states in Mexico; Chief of Staff to the Chairman and Chief Executive Officer, Chief Sustainability Officer, Corporate Affairs Officer and since 2016 New Business Project Officer. Chairman of the Board of the World Environment Center, Member of the Board: Global Institute for Sustainability; Mexican Fund for the Conservation of Nature.