Luis Cervantes

Managing Director; Head, Mexico Office, General Atlantic

Luis Cervantes established and leads General Atlantic’s Mexico office, focusing on the firm’s growth investments in Mexico and across Latin America. Luis co-led General Atlantic’s investments and is a member of the Board of Directors of Kavak (used-auto ecommerce), Axo (fashion omnichannel retailer), Clip (payments platform), Laboratorios Sanfer (pharmaceutical lab), Hospitales MAC (hospital network), Incode (authentification platform) and Klar (digital bank). Luis also serves as a member of the board of directors of Endeavor Mexico (entrepreneurship non-for-profit) and of Glasswing International, is a member of YPO and was an Adjunct Professor at Universidad Iberoamericana. Prior to joining General Atlantic, Luis was at Advent International where he concentrated on investments across sectors in Latin America. Previously, he worked in the Investment Banking team at UBS in the Latin American group based in Mexico City. Luis graduated as an Industrial Engineer, with honors, from Universidad Iberoamerica and has an MBA from the Harvard Business School.

About us

Engage with us

Quick links

Language editions

Privacy Policy & Terms of Service

Sitemap

© 2025 World Economic Forum