Salimah Yvette Ebrahim

Co-Founder, Artery

A serial founder, Salimah got her start in building communities by co-founding the Spirit Bear Youth Coalition to help protect BC’s endangered Spirit Bear and its habitat in the Great Bear rainforest. Under her stewardship the Coalition - which started with just two members and grew to a network of over 6 million members in 64+ countries. Their campaign to save the spirit bear – named the official mascot of the 2010 Olympic Winter Games in Vancouver – was recently recognized as one of the most supported conservation initiatives in Canadian history. After beginning her international journalism career in the alleyways of Cairo, Salimah spent years filling on culture and politics from the Middle East, covering the war in Iraq and reporting on environmental security challenges in Africa. She also was on the trail for the historic 2008 US presidential campaign, and for a time was based in DC covering the White House. She has worked on assignment for Reuters, A&E, CBC Television, the Globe and Mail, The Walrus Magazine and the Cairo Times. A fellow and graduate of Columbia University’s Graduate School of Journalism in New York, Ebrahim also holds an honours degree in Middle Eastern History and International Relations from Trinity College, University of Toronto. She has been awarded and recognized for her work as both journalist and community builder, having been chosen and profiled by CBC Television as one of 25 Canadians who are changing the world; named by Chatelaine magazine one of its 80 amazing Canadian women to watch; and honoured by the World Economic Forum in 2009 as a Young Global Leader. Her latest adventure: co-founding Artery.is and Bramble.live and thinking about how technology can facilitate our humanity online and off.

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