Tinna Nielsen is an anthropologist, behavioural designer, transformation leader, and curator dedicated to strengthening leadership- and human capacities needed to navigate uncertainty and create more inclusive and sustainable futures.
She was selected as a Young Global Leader by the World Economic Forum in 2015 in recognition of her contributions as a thought leader, global transformation leader and social entrepreneur advancing inclusive and equitable change through applied anthropology and behavioural design. She is a member of the WEF Expert Network and served as Co-Chair of the WEF Global Future Council on Behavioural Sciences (2016–2018), and is a contributor to the WEF blog Agenda.
Her career spans human rights, global business, impact investing, social entrepreneurship, the United Nations, and cultural institutions. Most recently, she worked as Global Transformation Lead for Social and Human Sustainability at EQT, contributing to the integration of human-centred and inclusive approaches across global sustainability and impact investment strategies in 200 portfolio companies.
Today, through her socio-economic enterprise and consultancy Move the Elephant for Inclusiveness, Tinna works as a trusted advisor and expert, change facilitator and educator. She translates complex social, cultural and behavioural science into system redesign, cultural change and impactful learning experiences that support organisations, cultural institutions and communities in building collective capacity for co-creation, diversity of thought, dialogue, trust, ethical and bias-aware decision-making, and inclusive change. Since 2015, Tinna has worked for and partnered with hundreds of organisations across all sectors.
Alongside this, she curates aesthetic and cultural encounters—including museum exhibitions and participatory learning formats—that cultivate conditions for sustained attention, reflection, wondering, critical thinking, and constructive disruption, opening new ways of relating across difference and engaging with uncertainty together.
Tinna is Co-Founder of Inclusion Nudges, co-pioneer of the award-winning Inclusion Nudges behavioural design method, and co-author of five guidebooks featuring more than 100 best practices for inclusive behavioural design that enable sustainable change and value creation. She has previously held leadership and advisory roles at the Danish Institute for Human Rights, Arla Foods, the United Nations, and the change initiative Arts & Culture in Balance.