Krone&Øre

In a conducted survey with 143 international students in Denmark, over 50% noted that the biggest obstacle with increasing their financial literacy is the content difficulty.

Krone&Øre is a financial literacy project for youth in Denmark, focusing on the how and why of the Danish economic administrative system.

The initial target is international students and the future desired target is refugees/immigrants.

General goal: This project will deliver free and digestible educational content on the Danish economic system through different formats (visuals, webinars, workshops) and different platforms (website, SoMe, F2F).

Goal 1: Set up SoMe channels with a regular stream of content: Instagram as a starter

Goal 2: Workshop planning in collaboration with strategic partner Ungdomsbyen

Goal 3: Expand reach to the larger target group

Goal 4: Initiate workshop sessions in the fall 2021

Impact: Create easily digestible content on the Danish economic administrative system so they can feel empowered and motivated to engage with money topics in Denmark