Artificial Intelligence

Five ways AI and data can transform how emerging markets build homes

Housing sectors in emerging markets have a housing data problem – and AI can help.

Housing sectors in emerging markets have a housing data problem – and AI can help. Image: REUTERS/Willy Kurniawan

Olivia Nielsen
Principal, Miyamoto International
This article is part of: Centre for AI Excellence
  • Most emerging-market governments lack the basic data and analytical capacity to plan ahead in their housing markets.
  • The data exists, but it is scattered – a perfect use-case for AI tools designed to collate and organize disparate information and make it actionable.
  • Here are five ways AI can help emerging markets build out and manage their housing markets.

We can predict the weather seven days out, diagnose diseases from a phone camera and map every road on earth from space. Yet in the countries where housing demand is growing fastest, we cannot answer the most basic questions: where should we build, for whom and what will it cost?

The global housing crisis is not principally a construction problem. It is an intelligence failure. Africa faces a deficit of 56 million units requiring $1.4 trillion in investment. Southeast Asia has 200 million people in informal settlements. Latin America carries a backlog of more than 23 million homes. Yet beneath these headline figures, most emerging-market governments lack the basic data and analytical capacity to plan ahead. No complete land registries. No granular demand forecasts. No clear picture of who needs what, and where. Billion-dollar programmes are being designed on remarkably little information.

No wonder we so often see a housing mismatch, with millions of homes built in the wrong places, at the wrong prices, for people who cannot access them.

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AI can solve property's data problem

That information vacuum is the binding constraint. And it is exactly where artificial intelligence can be transformative.

In developed economies, housing policy rests on standardized data: price indices, cadastral systems, credit bureaus. Emerging markets have vast data deserts and the consequences are self-reinforcing. Developers cannot secure finance because lenders lack reliable information. Governments design subsidies that miss their targets. International investors stay on the sidelines because they cannot model risk.

The data often exists. As Kecia Rust of the Centre for Affordable Housing Finance in Africa has observed, every permit, utility bill and mortgage instalment generates a record, but each exists only to document that particular transaction. The challenge is not collection; it is curation: connecting fragmented records to build a genuine picture of how housing markets work.

5 ways AI can help emerging markets' housing sectors

AI thrives in messy, fragmented environments – precisely the conditions that define emerging-market housing. Five capabilities matter most.

Market transparency: Machine-learning techniques can merge geospatial and administrative data to map economic conditions in detail, even where traditional surveys are sparse. This turns fragmented data into actionable intelligence that helps governments, lenders and developers see into markets that have long remained opaque.

Mapping the invisible: The United Nations’ BEAM tool uses machine learning to detect building footprints from aerial imagery, compressing months of manual mapping into roughly 72 hours. In eThekwini, South Africa, where a quarter of the population lives in over 580 informal settlements, BEAM mapped more than 1.5 million building footprints, giving planners the evidence to target upgrading and services. It has since been deployed across eight Central American capitals, identifying over 6,300 informal areas. In countries, where decisions are made based on census data often decades old, this new data is critical to informing smart investments in infrastructure and housing.

Disaster resilience and recovery: The World Bank’s Global Program for Resilient Housing uses drone imagery and machine learning to screen buildings house by house extracting roof material, structural type and height to flag those most likely to fail in an earthquake or hurricane. After disaster strikes, the same tools compare pre- and post-event imagery to map damage within hours rather than months. Similar approaches are being tested for wildfire assessment in the United States, where drone-mounted algorithms survey entire neighborhoods, categorizing structures as destroyed, damaged or intact. This data directly informs insurance claims, debris removal and reconstruction planning. Critically, these tools do not just count losses; they help governments prioritize repair, directing resources to the hardest-hit areas first and identifying which homes can be retrofitted rather than rebuilt. Every dollar spent on mitigation is estimated to save four in recovery; AI makes it possible to know where those dollars should go.

Forward-looking planning: By synthesizing demographic, migration and economic data, AI can forecast where housing pressure will build five or ten years from now giving under-resourced planning departments the capacity to prepare for demand rather than be overwhelmed by it.

Financial inclusion: AI models analyzing mobile money transactions and utility payments can build creditworthiness profiles for people who have never held a bank account. This unlocks housing finance for populations that traditional credit scoring excludes. Fintech lenders in East Africa and South Asia are already doing this at scale.

Better policies, not just more units

Perhaps the most consequential application is giving governments the capacity to plan proactively rather than react perpetually. Too many subsidy programmes are calibrated to national averages rather than local realities. AI can change that equation not by replacing planners, but by multiplying what small teams can do. Real-time data on housing costs, incomes, and infrastructure access can enable governments to tailor subsidies by location and household type. Machine learning can identify communities at risk of housing stress before they tip into informality, and evaluate which programs genuinely improve access versus those that merely inflate unit counts.

“AI is offering developing countries something they have never had before: the ability to see their housing markets clearly.”

Catherine Lynch, Senior Urban Specialist, World Bank

How emerging markets can implement AI in their housing sectors

To actually implement this at scale, three shifts are essential. First, governments must invest in open data infrastructure: digitizing land registries, standardizing property data, and making housing data a public good. Efforts like the Global Housing Database, which brings together deficit, affordability, finance and resilience indicators across 75 countries, show what becomes possible when fragmented data is curated into a single, comparable platform. Second, AI governance must be built in from the start. That means transparency in models, fairness audits and community voice. Third, public-private partnerships must leverage AI-generated analytics to de-risk investment. The IFC estimates the global affordable housing finance gap at $16 trillion; no government can close that alone.

Emerging markets sit at the confluence of the largest urbanization wave in history and the most powerful analytical tools we have ever had. Whether that confluence produces better cities or just bigger ones depends on a deceptively simple thing: whether the people making decisions about housing can actually see the markets they are trying to shape.

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