
Stronger together: Why Central- Eastern Europe needs deeper regional dialogue
For the Central and Eastern Europe region to make full use of its advantages, it needs a shared economic vision rather than a set of parallel national strategies.
I am Group Chief External Affairs Officer of PPF Group, major CEE conglomerate. PPF has more than 50K+ employees, assets in 24 countries and is active in finance, telco, media, real estate, biotech, ecommerce and more. I lead teams in PA, PR, GR, CSR and ESG across all countries of operations.
For the Central and Eastern Europe region to make full use of its advantages, it needs a shared economic vision rather than a set of parallel national strategies.
The Balkans are a key energy and security hub. Regional players like Czechia and Greece can drive EU integration and boost growth.
The global economy is facing unprecedented challenges with the spectre of tariffs and trade wars. Addressing these issues requires a balanced approach.

