Neeka Mashouf

Co-Founder and Chief Executive Officer, Rubi Laboratories

Neeka Mashouf is Co-Founder and CEO of Rubi Laboratories, a company pioneering the next era of manufacturing by converting waste carbon into critical materials and chemicals via enzymes.

Her scientific journey began at age 15, when she co-authored her first research paper on artificial photosynthesis at Lawrence Berkeley National Lab, sparking over a decade of research in clean energy materials, polymer chemistry and computational materials science. Mashouf earned dual degrees in materials science and engineering and business administration from UC Berkeley. Before founding Rubi, she led product teams at Autodesk and Lyft, launching solutions that generated hundreds of millions in revenue.

Rubi’s groundbreaking process is initially focused on producing cellulose for textiles, avoiding natural resource depletion, deforestation and CO₂ emissions. Under Mashouf’s leadership, Rubi has partnered with global brands such as H&M and Walmart, secured over $20 million in venture funding and earned recognition from Forbes 30 Under 30, TIME’s Top Greentech Companies, Business of Fashion 500 and Fast Company’s World Changing Ideas.

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