Yun B. Choi and Kijune Kim
January 7, 2026
This video is part of: Centre for Nature and Climate
Who doesn’t love a lucky dip? This Chinese start-up matches hungry people with surplus food that would otherwise be chucked out by restaurants and retailers. Customers book a ‘magic bag’ via a mobile app – but they have no idea what delicious treats they will find inside. This clever idea is cutting FoodWaste in China; it has already saved 5,000 tonnes of food from landfill and averted 13,000 tonnes of CO2 emissions. Xishi Magic Bag founder Luona Cai is part of the Global Shapers Community, a World Economic Forum initiative that comprises more than 11,000 young innovators, activists and changemakers from around the world.
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Yun B. Choi and Kijune Kim
January 7, 2026