Industries in Depth

This country gets more tourists than any other in the world

A police officer checks the passport of a Chinese immigrant at the Shen Wu textile factory in Prato December 9, 2013. Prato, the historical capital of Italy's textile business, has attracted the largest concentration of Chinese-run industry in Europe within less than 20 years. Yet Prato is also a thriving hub of illegality committed by both Italians and Chinese, a byproduct of globalisation gone wrong, many people in the city say. Picture taken December 9, 2013.

France had nearly ten million more visitors than the next country on the list. Image:  REUTERS/Stefano Rellandini

Keith Breene
Share:
Our Impact
What's the World Economic Forum doing to accelerate action on Industries in Depth?
The Big Picture
Explore and monitor how Travel and Tourism is affecting economies, industries and global issues
A hand holding a looking glass by a lake
Crowdsource Innovation
Get involved with our crowdsourced digital platform to deliver impact at scale
Stay up to date:

Travel and Tourism

International tourist arrivals hit a record 1.1 billion worldwide in 2014, up from 1 billion the year before.

It is the fifth consecutive year in which numbers have shown growth above the long-term average. Europe saw the biggest rise in absolute numbers but the Americas and Asia also showed significant growth.

Feet on the ground

France was the most visited country with over 83 million inbound tourists. That figure was nearly 10 million ahead of the next country on the list, the United States.

 International Tourist Arrivals
Image: UNWTO Tourism Highlights, 2015

While France’s visitor numbers remained stable, the United States and Spain, number three on the list, attracted more than four million more tourists than the year before.

China attracted 55 million visitors, most of which were from Hong Kong, Macau and Taiwan.

The other countries in the top 10 showed steady growth in numbers except Mexico which jumped from 24 million to over 29 million in 12 months.

Cash in the bank

When ranked in terms of the amount of income earned through international tourism the picture changes significantly.

The United States is way ahead at number one with $177 billion. Spain, number two, had only just above one third of that income at $65 billion.

 International Tourism Receipts
Image: UNWTO Tourism Highlights, 2015

China earned more than France which, while top of the chart for number of visitors, is number four for income with $55 billion.

Thailand and Hong Kong both appear in the top 10 for income despite not featuring in the top 10 for visitor numbers.

Plane, train and automobile

Looking at modes of transport used for international tourism, not surprisingly air travel is the most common; 54% of visitors flew in.

 Inbound tourism by mode of transport 2014
Image: UNWTO Tourism Highlights, 2015

Most of the rest drove, with 39% of tourists arriving by road. Only 5% sailed to their destination and even fewer, 2%, took the train across the border.

Don't miss any update on this topic

Create a free account and access your personalized content collection with our latest publications and analyses.

Sign up for free

License and Republishing

World Economic Forum articles may be republished in accordance with the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International Public License, and in accordance with our Terms of Use.

The views expressed in this article are those of the author alone and not the World Economic Forum.

Share:
World Economic Forum logo
Global Agenda

The Agenda Weekly

A weekly update of the most important issues driving the global agenda

Subscribe today

You can unsubscribe at any time using the link in our emails. For more details, review our privacy policy.

Industry government collaboration on agritech can empower global agriculture

Abhay Pareek and Drishti Kumar

April 23, 2024

1:44

About Us

Events

Media

Partners & Members

  • Join Us

Language Editions

Privacy Policy & Terms of Service

© 2024 World Economic Forum