China

How local companies are winning over China’s consumers   

Chinese consumer goods companies, such as mobile phone giant Huawei, are taking market share from their foreign competitors Image: Reuters

Zara Ingilizian

Head of Shaping the Future of Consumption; Member of the Executive Committee, World Economic Forum

Bruno Lannes

Partner; Head, Consumer Goods and Retail Practice, Greater China, Bain & Company Inc.

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 Domestic companies in China are rapidly gaining market share from their multinational competitors
Domestic companies in China are rapidly gaining market share Image: Kantar Worldpanel; JD Power, LMC; IDC; Bain & Company
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