Media, Entertainment and Sport

It's time to change the way we think about the value of media

The logos of mobile apps, Google, Amazon, Facebook, Apple and Netflix, are displayed on a screen in this illustration picture taken December 3, 2019.

The growth in media companies' investment in content has far outstripped their revenue growth Image: REUTERS/Regis Duvignau

Stefan Brambilla Hall
Project Lead, Media, Entertainment and Sport, World Economic Forum Geneva
Farah Lalani
Global Vice President, Trust and Safety Policy, Teleperformance
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Media companies spent more than $120 billion on new content last year
Media companies spent more than $120 billion on new content last year Image: Variety Intelligence Platform
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Image: The Future of Media: A New Framework for Valuing Content
Image: The Future of Media: A New Framework for Valuing Content
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