World Economic Forum Objects to Misuse of the ‘Davos’ Brand

Published
22 Oct 2018
2018
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Fon Mathuros, Head of Media, World Economic Forum: Tel.: +41 (0)79 201 0211; Email: fma@weforum.org

· The World Economic Forum objects to the use of the “Davos” brand for events that have nothing to do with its own activities.

· The World Economic Forum, as the International Organization for Public-Private Cooperation, is not related to any political, commercial or personal interests. It brings leaders together from government, business and civil society for collaborative efforts to address global, industrial and regional issues.

· For more information, visit www.weforum.org

Geneva, Switzerland, 22 October 2018 – The World Economic Forum objects to the proliferation of the use of the “Davos” brand for events that have nothing to do with its own activities. The Forum, together with the City of Davos, will use all means to protect the Davos brand against illicit appropriation. The Forum also draws attention to its policy not to organize conferences on behalf of a specific government, always preserving its independence and impartiality.

Since 1971, the World Economic Forum has been organizing the Annual Meeting of its constituents in the Swiss town of Davos, and the Forum and Davos brands are closely linked. Any use of “Davos” for another event can only lead to confusion and may mislead the public, members of the World Economic Forum and the media as it may imply that the World Economic Forum is responsible for, or part of, that event.

Professor Klaus Schwab, Founder and the Executive Chairman of the World Economic Forum, explains: “The sole ambition of the Annual Meeting, which the World Economic Forum organizes every January in Davos, is to bring the leaders of all major governments, business and civil society together for collaborative efforts to address global, industrial and regional issues.”

The World Economic Forum, as the International Organization for Public-Private Cooperation, is not related to any political, commercial or personal interests. For the Annual Meeting 2019 in Davos, more than 30 heads of state and governments, and over 1,000 top executives of the world’s leading companies have already confirmed their participation.

Notes to editors:

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All opinions expressed are those of the author. The World Economic Forum Blog is an independent and neutral platform dedicated to generating debate around the key topics that shape global, regional and industry agendas.

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