The World Economic Forum has, for the past 11 years, engaged leaders in travel and tourism to carry out an in-depth analysis of the Travel and Tourism competitiveness of 136 economies across the world. The Travel and Tourism Competitiveness Index measures “the set of factors and policies that enable the sustainable development of the travel and tourism sector, which in turn, contributes to the development and competitiveness of a country”. The Travel and Tourism Competitiveness Index enables all stakeholders to work together to improve the industry’s competitiveness in their national economies. The theme of this edition Paving the Way for a More Sustainable and Inclusive Future, reflects the increasing focus on ensuring the industry’s sustained growth in an uncertain security environment while preserving the natural environment and local communities on which it so richly depends.
South-East Asia’s travel and tourism industry has incredible potential to help generate growth, create jobs and enable regional development. But which countries are best positioned to ben...
Historically, travel was a luxury, but thanks to lower barriers to entry and falling costs, it is now within the reach of millions.
These countries are in the best position to make the most of a thriving tourism industry.